<Campaign>
Lenovo x AMD - “Made With Yoga” - Always on Content Series
<Role / Contribution>
Creative Strategy, Creative Concept, Art Direction
<Media>
Digital Content, Sponsored Ads
<Description>
To execute this we targeted Yoga’s Get Z audience, and focused our core messaging on the computer’s processing power - faster rendering, AI hardware, and the capability of handling the high rendering process of Artificial Intelligence.
Always-On Monthly Content> “Lenovo x AMD ” - AI Executions
In Partnership with AMD chips Lenovo created visually interesting and thumb stopping monthly CGI/ Mixed reality content that pushed the SEO of the campaign and showed our audience how capable the Lenovo laptop really is at making great content, and encouraging them to try it for themselves.
