Campaign
Lenovo Yoga X Its Nice That - “Digital Street Art”
Media
Social Media, Its Nice That (Website Article), Sponsored Ads
Role / Contribution
Art Direction, Video Direction
Description
The brief revolved around a very real installation they were planning in New York, where two giant silver soccer balls were wedged underneath the High Line. What started as an assignment to make one video showing these balls coming to life in NY, turned into 5 videos, in 5 cities all over the world.
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“Coding on Concrete: The Rise of Digital Street” — (Ft. Shane3D x Hoxxoh x Bushwick Collective)